Drop 01 / Built From Broken

HEAVY
HEART
STRONG SOUL — Heavyweight 450gsm Hoodies

450gsm loopback fleece. High-quality print, oversized fit, built from broken. Two colorways, limited run — we make one thing, we make it right.

450
gsm fleece
02
colorways
wear it out
HHSS black hoodie — Heavy Heart Strong Soul lifestyle
Lookbook · Drop 01
HEAVY HEARTSTRONG SOULBUILT FROM BROKEN450 GSMLIMITED RUNSNO RESTOCKSHEAVY HEARTSTRONG SOULBUILT FROM BROKEN450 GSMLIMITED RUNSNO RESTOCKS
01 — Manifesto

Heavy heart.
Strong soul.
Built from broken.

After experiencing my own struggles with mental health, I know what it feels like to believe there's no one to turn to.

That's why this brand was created.

It's more than clothing. It's a brotherhood. A community. A reminder that no one should have to suffer in silence.

When you wear one of our hoodies, you're making a statement without saying a word:

"I've been there. You're not alone."

Every person who wears our logo becomes part of something bigger — a movement that stands for honesty, support, and hope. Whether you've faced your own battles or you're standing beside someone who has, this is a symbol that it's okay to speak up, to ask for help, and to keep moving forward.

But wearing the hoodie is only the beginning.

For every hoodie sold, £5 will be donated to mental health charities, helping fund support services, awareness campaigns, and resources for those who need them most.

This isn't about fashion.

It's about creating conversations.

It's about breaking the stigma.

It's about giving back.

Most importantly, it's about reminding every person who sees our brand that they are never alone.

Together, we're building more than a brand.

We're building a brotherhood.

Built From Broken

02 — Drop 01

The Catalog.

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03 — Spec sheet

Built
heavy.

Fabric
450gsm brushed loopback fleece, 100% organic cotton
Front
Chest print: HHS monogram + 'built from broken'
Back
Full back print: 'Heavy Heart Strong Soul' in gothic blackletter, thorn crown & cross
Construction
Double-needle stitched, taped neck, ribbed cuffs & hem
Fit
Boxy oversized, drops one full size — order true to size
Care
Cold wash inside out. Hang dry. Wear hard.

Drop 02
lands soon.

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